Modern retail store with well-organized merchandise displays
Olympic Retail Solutions

Merchandise & Retail Services

Olympic merch is huge — like, HUGE. And managing retail operations at this scale takes real expertise. We've done it for major brands at events across the country and we know what works.

The Opportunity

Everyone Wants a Piece of the Olympics

Here's the reality: Olympic merchandise is a half-billion-dollar business, and every single item needs to get from a shelf into a fan's hands. That means trained retail staff who can handle the rush, manage inventory, process payments, and still make every customer feel like they're getting a great experience — not just another transaction.

Official Olympic Merch

From pins to jerseys to those limited-edition collectibles that sell out in minutes — our staff keep the lines moving and the customers happy.

Sponsor Products

Olympic sponsors pour resources into on-site retail. We provide the staffing expertise that turns those investments into real results and happy customers.

Limited-Edition Drops

Limited runs create excitement — and chaos. Our teams manage the queues, verify purchases, and deliver premium buying experiences even when demand is through the roof.

What We Do

Four Ways We Power Olympic Retail

Whether it's a massive merchandise tent or a mobile cart at a transit hub, we have the staff and the systems to make retail work at Olympic scale.

Official Merchandise Operations

Official Merchandise Operations

The lines at Olympic merch tents can wrap around a building. Our retail staff are trained to handle that volume without sacrificing the customer experience. They know the POS systems, they manage inventory in real-time, and they keep things moving even when every single person wants the same limited-edition pin.

  • Retail staff who thrive in high-volume environments
  • POS system experts — no fumbling at the register
  • Real-time inventory management and restocking
  • Customer service that stays warm even when it's busy
Sponsor Pop-Up Retail

Sponsor Pop-Up Retail

Sponsor pop-ups are where brand meets commerce. We staff and manage these experiences from concept to closing, making sure your products are beautifully displayed, your brand guidelines are followed to the letter, and every customer interaction reflects your standards.

  • End-to-end pop-up store staffing and management
  • Product showcase and display expertise
  • Brand-immersive retail environments
  • Limited edition product launch coordination
Product Sampling at Scale

Product Sampling at Scale

Getting your product into 50,000 hands in a single day? We do that. Our sampling teams handle the logistics, the supply chain, and the human interaction. They don't just hand things out — they start conversations, collect feedback, and turn a sample into a brand moment.

  • High-volume sampling that actually connects with people
  • Distribution logistics and supply chain management
  • Consumer feedback collection and real-time reporting
  • Brand ambassadors who represent you authentically
Mobile Retail Teams

Mobile Retail Teams

Not every sale happens at a fixed location. Our mobile retail teams take your products to the people — venue perimeters, transit hubs, fan zones, high-traffic corridors. Equipped with portable POS systems and branded setups, they capture sales opportunities that fixed locations miss.

  • Mobile retail carts and kiosks, fully staffed
  • Roaming sales teams with portable POS systems
  • Venue perimeter and corridor coverage
  • Transit hub retail operations
The Scale We Operate At

This Isn't a Pop-Up Shop. It's an Operation.

Managing retail at the Olympics means thinking like a retail chain, not a weekend market. Here's the scope we're built for.

35+
Olympic Venues Covered
2,000+
Retail Staff Available
$500M+
Projected Merchandise Revenue
10M+
Expected Fan Interactions
How We Prepare

Our Staff Don't Just Show Up. They Show Up Ready.

Every retail team member goes through our comprehensive training program before they set foot in a venue. Four areas of focus, no shortcuts.

POS Systems Mastery

Every team member is trained on all major POS systems, mobile payments, multi-currency transactions, and contactless payments. No "let me get my manager" moments.

Inventory Management

Real-time inventory tracking, restocking protocols, and supply chain coordination. When the bestselling t-shirt runs out at 2 PM, we have a plan.

Loss Prevention

Comprehensive training on shrinkage reduction, security awareness, cash handling, and incident reporting. Protecting your inventory is part of the job.

Customer Experience

Olympic hospitality standards, multilingual service, accessibility accommodations, and conflict resolution. Every interaction should leave a good impression.

40-Hour Olympic Retail Certification

All team members complete our comprehensive certification program covering POS systems, inventory protocols, loss prevention, and customer experience standards. No one gets deployed without it.

Related Work

See This Service in Action

Pepsi Pop-Up Retail Experience

Pepsi Pop-Up Retail Experience

Clif Bar Product Sampling

Clif Bar Product Sampling

Netflix Merchandise Activation

Netflix Merchandise Activation

LA Olympics 2028 — Our Home Turf

Ready to Staff Your Olympic Retail Operation?

From merch tents to mobile retail units, we have the trained workforce and operational expertise to make your Olympic retail vision a reality. Let's talk numbers.

15+ Years in LA|500+ Events & Counting|1,000+ Trained Staff|50+ Happy Clients

See our past work at airfreshmarketing.com