Event production with dramatic stage lighting and effects
Production Services

Olympic-Scale Event Production

We're the team that shows up at 4 AM and leaves at midnight. Stage builds, lighting rigs, sound systems, signage — we handle it all so the client can focus on their guests. We've done this hundreds of times and every event still gets our full attention.

How We Work

We Don't Just Set Up Equipment. We Build Experiences.

At this scale, there's no margin for error. A missed cue, a sound glitch, a lighting failure — any of those can turn a great moment into a bad one. We've spent over a decade building the crew depth, the equipment inventory, and the operational discipline to deliver flawless production at any venue in LA.

But what really sets us apart is that we still care about every single event. Whether it's a 10,000-person watch party or a 50-person brand activation, our team brings the same intensity and attention to detail. That's just how we operate.

Watch Party Production
Watch Party Production
Better Than Being There (Almost)

Watch Party Production

We build watch party experiences that make people forget they're not actually at the venue. Massive LED screens, concert-grade sound, custom staging, atmospheric lighting — whether it's 500 people at a corporate event in DTLA or 10,000 fans on the Santa Monica Pier, we make it feel electric.

What's Included:

  • Full outdoor and indoor production — rain or shine
  • Concert-grade sound with real-time broadcast audio mixing
  • High-resolution LED walls that make you feel courtside
  • Custom staging and atmospheric lighting design
  • On-site production crew including directors and stage managers
Stage Management
Stage Management
Timing Is Everything

Stage Management

Olympic activations run on tight timelines. An athlete shows up at 2:15, the product reveal is at 2:30, and the crowd interaction starts at 2:45. Our stage managers have decades of live event experience, and they make sure every element hits its mark. No delays, no confusion, no surprises.

What's Included:

  • Professional stage managers with major event credentials
  • Comprehensive run-of-show documentation for every scenario
  • Talent management, green rooms, and VIP coordination
  • Real-time comms systems so everyone stays in sync
  • Rehearsal management and backup plans for everything
AV & Tech Support
AV & Tech Support
The Backbone Nobody Sees

AV & Tech Support

Great AV is invisible — you only notice it when something goes wrong. That's why we over-engineer everything. Crystal-clear sound, stunning LED installations, immersive projection mapping, robust Wi-Fi for interactive experiences. We build it to work perfectly, and then we build in redundancy just in case.

What's Included:

  • Professional sound engineering and live audio mixing
  • LED walls, projection mapping, and immersive visual displays
  • High-capacity Wi-Fi for interactive activations
  • AR, VR, and touchscreen integration
  • Redundant power and backup systems for everything critical
Experiential Booth Builds
Experiential Booth Builds
Environments That Stop People in Their Tracks

Experiential Booth Builds

We turn empty venue space into branded worlds. Whether it's a modular pop-up that deploys in hours or an elaborate custom environment that makes people pull out their phones, our construction crews bring your creative vision to life. And every build meets Olympic safety standards — no cutting corners.

What's Included:

  • Custom builds from concept sketches to finished environments
  • Modular structures that work across multiple Olympic venues
  • Premium materials and finishes that look and feel high-end
  • Rapid install and teardown for tight venue windows
  • Full compliance with Olympic safety and sustainability codes
Where We've Been

Events We're Proud Of

Every event on this list taught us something. And every lesson feeds into how we'll deliver for LA 2028.

20

Super Bowl LVI Fan Experience

SoFi Stadium, Inglewood

2022Full AV & Stage Production

20

NBA All-Star Weekend

Crypto.com Arena, Los Angeles

2023Watch Party & LED Installations

20

Coachella Brand Pavilions

Indio, CA

2023-2024Booth Construction & AV

20

LA Marathon Finish Line Festival

Century Park, Los Angeles

2024Stage Management & Sound

Mu

Rose Bowl Fan Zone

Pasadena, CA

Multiple YearsOutdoor Production & Screens

20

Grammy Awards After-Party Activations

Downtown Los Angeles

2023-2024Experiential Environments

What We Bring

Built for Scale, Run With Care

Our production infrastructure handles Olympic-scale demands. But it's the people running it who make the difference.

10,000+ sq ft
LED Wall Capacity
50,000+ attendees
Sound Coverage
200+
Booth Builds Per Year
300+ specialists
Production Crew
2MW+ backup power
Generator Capacity
Under 24 hours
Setup Turnaround

A Real Partnership, Not Just a Vendor

When you work with us, you get a dedicated production manager who knows your event inside and out. Detailed technical plans, load-in schedules, CAD site plans — and a team that picks up the phone at 2 AM if something comes up. That's the standard.

  • Dedicated production manager for your entire campaign
  • Technical riders and CAD site plans for every venue
  • Load-in and load-out scheduling coordinated with venues
  • 24/7 on-call tech support during live events
Pre-Production

Planning, permitting, and technical design

Load-In

Equipment delivery, rigging, and installation

Live Event

Real-time production management and support

Strike & Wrap

Teardown, inventory, and post-event reporting

Related Work

See This Service in Action

NFL Stage Production

NFL Stage Production

Red Bull Event Build

Red Bull Event Build

Clif Bar Experiential Booth

Clif Bar Experiential Booth

LA Olympics 2028 — Our Home Turf

Ready to Build Something Amazing?

Tell us about your event and we'll put together a production plan that fits. From concept to curtain call, we've got you covered.

15+ Years in LA|500+ Events & Counting|1,000+ Trained Staff|50+ Happy Clients

See our past work at airfreshmarketing.com